syllabus — ART 394 — PROFESSIONAL PRACTICE IN THE STUDIO

 

 

Artist Website

 

brief description:

It is important to maintain documentation and information about you and your work online.

 

For the purposes of this class you should include the following on your website:

·       At least 8 images (typically at 72dpi screen resolution but any size in inches). The 8 images are an absolute minimum; they should represent at least 6 different artworks (2 can be details or alternative views). If your work is time-based, you may combine images with video clips.

·       Caption information for your images (I suggest using the information from your portfolio image list ex: title of work, year completed, media, dimensions in HxWxD format, optional description or statement)

·       Information page: this might be an “About” page and/or a Bio and/or an Artist Statement. Give the viewer some information about yourself or your work.

·       Contact information (optional; you may decide how much or little to include; I suggest an email address or link to email you)

 

I will be looking for:

·       An intuitive navigation through the website (good organization of content and images, understandable titles for pages/buttons/links)

·       An aesthetic that foregrounds your work as the most important thing (this usually means a simple, uncomplicated design and maximizing the size of your images when possible)

 

Additional notes:

·       You may want to include some way for viewers to purchase your work.

·       A URL is usually provided if you use a portfolio service for a template and hosting (usually featuring the service name), however most will allow you to purchase your own URL and add it to the site (check with your service first!). It is usually best to use your name as your URL if possible.

·       Google will not find your website right away. They have a process to “crawl” and index new websites, but it can take between 4 days and 4 months.

·       You can add Google analytics to most sites. This allows you to track traffic to your site.

·       When choosing a template or creating a site from scratch, keep in mind that people increasingly view your site on a phone or mobile device. Many templates allow you to format the site differently for computers and mobile devices.

·       Many services allow you to change the icon in the address bar to your own logo or icon.

 

 

 

project submission:

Submit a direct link to your website as part of the course FINAL. Double check that your link works properly.

This assignment will not be accepted late.

 

 

 

website hosting and design sites:

 

Free online portfolio services

The free versions of these services provide a limited amount of space and a limited template to upload to; most will include ads. Beware of “free trials” that will make you pay later.

https://carbonmade.com

http://www.behance.net

http://www.wix.com

https://www.weebly.com

 

Commercial online portfolio services

For a relatively low fee, these services provide basic templates to upload your work to and allow you to customize your pages.

http://otherpeoplespixels.com

http://www.squarespace.com

http://www.foliolink.com

http://imcreator

http://xhbtr.com

http://virb.com

*there are often discount coupons online for these services

 

Greater control of your own website

This requires you to register a domain and pay for at least one year of hosting service, but is the most flexible, long-term solution.

http://wordpress.org

http://www.machighway.com

 

Build it from scratch

You can also build a website from scratch using various software programs like Adobe Muse or Dreamweaver. You will need hosting, a URL, and an FTP client.

 

 

 

additional resources:

 

Artist Registries

These are websites that host a large number of artists who each have a limited portfolio page or small selection of images. Some are curated and some are not curated so anyone can sign up. These are not your own website, and use of a registry will not fulfill this assignment, however it might be something you are interested in joining.

http://registry.whitecolumns.org

http://cargocollective.com